Friendly store aims to promote Welsh angling.
Newly opened Cardiff angling shop, First4Fishing, has launced a new website aimed at bringing its extensive range of products and in-depth knowledge to a broader audience. 

The shop's marketing manager Simon Spinola explained: "We have all been keen fishermen since we were nippers, and our obsession means that we live and breathe fishing. We even dream about it! What started as a small online store has now grown into a strong and growing local business and has a customer base spanning all continents! 

"Customers return to First4Fishing because they know that they are getting the knowledge and expertise of people in the know. People who have tried and tested the products available and can give them a fair appraisal; people who genuinely know what they are talking about and want you to get the best from your forthcoming fishing trip. 

"Once you’ve seen the extensive range of coarse and carp fishing tackle and bait at great prices, experienced our excellent customer service and spoken to one of our passionate and knowledgeable team members, you’ll never need to shop elsewhere. We review our products and let you know how they perform. We also aim to keep you up to date on new innovations, competitions, shows and more via our Facebook page and blog – we are the complete, one-stop shop for all your fishing requirements.

"When it comes to our website, we will be adding more and more big brands over the coming weeks, including Mainline, Nash baits, Velocity baits, Angling Technic and Taska. These are all stocked in store, and we are now working hard to get them online too.

"For proof of the pudding, give our extensive eBay shop a glance – 20,000-plus happy customers and counting can't be wrong! 

"Alternatively, why not pop into our store and visit us in person? We have Nash consultant Mike Jones on the shop floor, who will be more than happy to help with any enquiries that you may have." 

For more information about the shop or the products on offer, or to place an order, log on to their website at: www.first4fishing.co.uk